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Campanha de publicidade da Pfizer sobre conscientização de doenças femininas.
Pfizer advertising campaign on women's disease awareness.
Projeto muito bacana onde o desafio foi modelar os "monstrinhos" de forma que não ficassem nem muito assustadores nem muito fofinhos para passar de forma assertiva a mensagem da campanha.
A very cool project where the challenge was to model the 'little monsters' in a way that they wouldn't be too scary nor too cute, in order to effectively convey the message of the campaign.
Agency: HAVAS
Producer: VATI Rocks
Studio: Quad studio
Illustrators: João Ferraz
Pfizer advertising campaign on women's disease awareness.
Projeto muito bacana onde o desafio foi modelar os "monstrinhos" de forma que não ficassem nem muito assustadores nem muito fofinhos para passar de forma assertiva a mensagem da campanha.
A very cool project where the challenge was to model the 'little monsters' in a way that they wouldn't be too scary nor too cute, in order to effectively convey the message of the campaign.
Agency: HAVAS
Producer: VATI Rocks
Studio: Quad studio
Illustrators: João Ferraz
![](https://cdn.myportfolio.com/9d0cb5d79325ee9eab02a6da447899f6/2e8a99f6-9226-432a-abab-1db316e36539_rw_1920.jpg?h=49a470d025311da6a4369a24c8dfd00e)
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